NOVEMBURGER™ has always been about more than just burgers — it’s about community. Our Ambassadors are local champions who bring people together through food, storytelling, and connection.

This November, they’ll be visiting participating restaurants, cheering on creative burger builds, and spotlighting the chefs and teams behind them. By sharing their experiences, our Ambassadors help spread the word about NOVEMBURGER™, encouraging more people to get involved, support local restaurants, and contribute to our fundraising goal for Breakthrough T1D Canada.

We’ll also be sharing each Ambassador’s favourite Novemburger on this page and across our social media channels — so you’ll know which creations they couldn’t stop talking about.

Together, they help make the festival bigger, louder, and more impactful — one bite at a time. 🍔❤️

2025 Ambassadors!


Heather - @hamontsmallfry

Heather is a Hamilton-based food writer for publications like The Hamilton Spectator, Hamilton City Magazine, and other local magazines. Through her @hamontsmallfry account, she’s been celebrating, filming, and tasting the local food scene for more than a decade! 


Brittney - @eatcambridgeont

My name is Brittney (@eatcambridgeont), and I'm a foodie content creator who loves showcasing local eats in Cambridge/KW and Hamilton! I love a good burger, so I'm excited to be an ambassador for Novemburger this year! Eating burgers while raising money for charity– what's not to love?


Andrea - @mmadhungry

Andrea loves to eat her way through Hamilton, sharing favourite bites, hidden gems, and new spots that deserve the spotlight. Her mission is to help you discover delicious meals that make your tastebuds happy, where you'll be craving for seconds. From pizza to noodles, Andrea showcases the creativity of local restaurants and the small businesses that make Hamilton’s food scene so exciting through @mmadhungry on Instagram.


Sid - @sidfriedman

Sid has been promoting the food scene across Hamilton, Burlington, and Ontario since 2011. He co-founded Ontario Street Food, Curb Your Appetite charity events, and the Belly Monsters food group. Sid also chairs Food4Kids Halton’s Battle of the Chefs and serves as a long-time judge for Living Rock Ministries’ SoupFest.


Angelo - @skinny.2.fit

I’ve always loved food, and starting this fitness food page was my way of showing that you can enjoy what you eat and still live a healthy lifestyle. My goal is to share balanced, enjoyable meals that support your fitness journey without it ever feeling like a diet. I always stress: be strict, but do not restrict.